Energie Fitness Putney, an unfished, new gym, opening upstairs in the Putney Exchange; they needed a way of registering new members without the help of a physical gym tour.

Contacting Giant iTab at short notice to find the best digital signage solution, they wanted their limited pop-up in the downstairs of the Putney Exchange, to somehow host their signup sheet, website, gallery, and app.

Understanding their requirements and situation, Giant iTab leapt into action, organising a free demo showcasing all their digital content. The best solution for the job was deemed to be the complete 27” Invitation Model purchased for £3,500 – configured, delivered, and installed by a Giant iTab engineer within days.

A ‘pre-sale’ campaign running from July to November, in one location only, Energie Fitness registered 1400 members at £22 per month, per person for the first month, equating to £30,800, confirming profit within the first month of opening their doors – something many businesses struggle with.

The gym manager, Richard Yhapp, attributed more than 30% of the signups to the Giant iTab, bringing £9,240 in extra capital as a result of having the Giant iTab as a sales tool throughout their ‘pre-sale’ campaign. On the basis that half of 30% of signups attributed to the Giant iTab decided to keep their membership, on average for the first 6 months, 700 members acquired by the Giant iTab would have contributed £36,960, an income revenue stream ratio of 10:1, proving its value for money and effective sales features.

Richard and his team now use the Giant iTab in their reception area as digital signage, keeping their members up to date with all the recent marketing and announcements. They also use it for their members to book classes. The Giant iTab’s multiple sales application use continues to pay for itself. The reliability and reassurance it gives the user is testament to its quality and Giant iTab as a company, guaranteeing ROI in one way or another.